Centre Chest
Placing your design in the centre of the chest is a sure fire way to get your brand noticed. You can go for a small design for a more subtle, yet still easy recognisable look or you can size-up and get your logo printed large on the centre of the garment.
Scaling up your logo and positioning it on the centre of the chest makes it the focal point of the hoodie, great for catching people’s attention and thrusting your brand into the limelight.
Right/Left Chest
The right/left chest is another very popular logo placement, however typically calls for a much smaller design. This subtle positioning tends to be a common placement for company logo on work uniforms.
Many brands that choose this placement tend to also add an additional larger version of their logo on the back of their hoodies. This is a good way to promote your brand from different angles while keeping the hoodie looking smart.
Centre Back
Similarly to the centre front placement, placing your logo in the centre on the back of the hoodie is great for catching people’s attention and boldly advertising your brand.
Right/Left Arm
The left/right arm placement is a much less visible area, especially if the wearer puts on a jacket; however it can still work very well if you are after subtle branding.
For this placement, we recommend choosing a simple logo that is still easily decipherable when printed very small.
Overall, the design and it’s legibility play a huge role in determining which placement will look best on your hoodie. The best placement really depends on your brand’s style and aesthetic, but hopefully these four options have helped to get your design cogs turning!
